Helpful Articles For You
How To Send Better Emails
Email can be your most cost-effective marketing channel - make it work for you! I share tips and best practices for better content, subject lines, automation, strategy, and more.
Continue reading
7 Ways To Write Subject Lines
Subject lines are the most important part of the email. These are 7 subject line categories that will boost your open rates. Use these categories and examples to test and learn what works best for your business.
Continue reading
How Big Brands Ask For Your Email Address
See ten examples of how big brands are growing their email lists. Where are the email opt-in forms on their websites? How prominent are they? What are they offering as incentive? And, what information are they asking for in the opt-in forms?
Continue reading